{"id":47911,"date":"2024-07-17T23:10:04","date_gmt":"2024-07-18T07:10:04","guid":{"rendered":"https:\/\/www.sutherlandglobal.com\/?p=47911"},"modified":"2024-07-22T03:00:16","modified_gmt":"2024-07-22T11:00:16","slug":"combining-hyper-personalized-customer-service-and-experience","status":"publish","type":"post","link":"https:\/\/www.sutherlandglobal.com\/de\/insights\/blog\/combining-hyper-personalized-customer-service-and-experience","title":{"rendered":"Finding the Retail Sweet Spot: Combining Hyper-Personalized Customer Service and Experience"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Retailers today need to deliver a customer experience that\u2019s seamless, relevant, authentic, omnichannel \u2013 and hyper-personalized.  Marketing leaders are well aware of this. They know that intelligent 1:1 conversations allow them to use the right, customized message or offer at the right time, yielding better results. Retailers that deploy advanced personalization, for example, see a …<\/p>\n","protected":false},"author":20,"featured_media":47914,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_trash_the_other_posts":false,"editor_notices":[],"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tax_service":[],"tax_industry":[22],"class_list":{"0":"post-47911","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-blog","8":"tax_industry-retail-and-consumer-packaged-goods","9":"insight-type-blog","10":"insight-industry-retail-and-consumer-packaged-goods"},"yoast_head":"\nFinding the Retail Sweet Spot: Combining Hyper-Personalized Customer Service and Experience - Sutherland<\/title>\n<meta name=\"description\" content=\"Deliver customer experiences that are seamless, omnichannel and hyper-personalized. Learn how integrating customer service in the overall customer journey can lead to measurable outcomes.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Finding the Retail Sweet Spot: Combining Hyper-Personalized Customer Service and Experience\" \/>\n<meta property=\"og:description\" content=\"Deliver customer experiences that are seamless, omnichannel and hyper-personalized. Learn how integrating customer service in the overall customer journey can lead to measurable outcomes.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sutherlandglobal.com\/de\/insights\/blog\/combining-hyper-personalized-customer-service-and-experience\" \/>\n<meta property=\"og:site_name\" content=\"Sutherland - German (DE)\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Sutherland-Global-388462191504598\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-18T07:10:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-22T11:00:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sutherlandglobal.com\/de\/wp-content\/uploads\/sites\/26\/1200x628-WP-1057-Blog-Open-graph-Hyperpersonalization-Retail.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Finding the Retail Sweet Spot: Combining Hyper-Personalized Customer Service and Experience\" \/>\n<meta name=\"twitter:description\" content=\"Deliver customer experiences that are seamless, omnichannel and hyper-personalized. Learn how integrating customer service in the overall customer journey can lead to measurable outcomes.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.sutherlandglobal.com\/de\/wp-content\/uploads\/sites\/26\/1200x628-WP-1057-Blog-Open-graph-Hyperpersonalization-Retail.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@SutherlandCorp\" \/>\n<meta name=\"twitter:site\" content=\"@SutherlandCorp\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sutherlandglobal.com\/de\/insights\/blog\/combining-hyper-personalized-customer-service-and-experience#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sutherlandglobal.com\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Finding the Retail Sweet Spot: Combining Hyper-Personalized Customer Service and Experience\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sutherlandglobal.com\/de\/#website\",\"url\":\"https:\/\/www.sutherlandglobal.com\/de\/\",\"name\":\"Sutherland\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.sutherlandglobal.com\/de\/#organization\"},\"alternateName\":\"Sutherland Global Services\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sutherlandglobal.com\/de\/search?query={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Finding the Retail Sweet Spot: Combining Hyper-Personalized Customer Service and Experience - Sutherland","description":"Deliver customer experiences that are seamless, omnichannel and hyper-personalized. Learn how integrating customer service in the overall customer journey can lead to measurable outcomes.","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Finding the Retail Sweet Spot: Combining Hyper-Personalized Customer Service and Experience","og_description":"Deliver customer experiences that are seamless, omnichannel and hyper-personalized. Learn how integrating customer service in the overall customer journey can lead to measurable outcomes.","og_url":"https:\/\/www.sutherlandglobal.com\/de\/insights\/blog\/combining-hyper-personalized-customer-service-and-experience","og_site_name":"Sutherland - German (DE)","article_publisher":"https:\/\/www.facebook.com\/Sutherland-Global-388462191504598\/","article_published_time":"2024-07-18T07:10:04+00:00","article_modified_time":"2024-07-22T11:00:16+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.sutherlandglobal.com\/de\/wp-content\/uploads\/sites\/26\/1200x628-WP-1057-Blog-Open-graph-Hyperpersonalization-Retail.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_title":"Finding the Retail Sweet Spot: Combining Hyper-Personalized Customer Service and Experience","twitter_description":"Deliver customer experiences that are seamless, omnichannel and hyper-personalized. Learn how integrating customer service in the overall customer journey can lead to measurable outcomes.","twitter_image":"https:\/\/www.sutherlandglobal.com\/de\/wp-content\/uploads\/sites\/26\/1200x628-WP-1057-Blog-Open-graph-Hyperpersonalization-Retail.jpg","twitter_creator":"@SutherlandCorp","twitter_site":"@SutherlandCorp","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.sutherlandglobal.com\/de\/insights\/blog\/combining-hyper-personalized-customer-service-and-experience#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sutherlandglobal.com\/de\/"},{"@type":"ListItem","position":2,"name":"Finding the Retail Sweet Spot: Combining Hyper-Personalized Customer Service and Experience"}]},{"@type":"WebSite","@id":"https:\/\/www.sutherlandglobal.com\/de\/#website","url":"https:\/\/www.sutherlandglobal.com\/de\/","name":"Sutherland","description":"","publisher":{"@id":"https:\/\/www.sutherlandglobal.com\/de\/#organization"},"alternateName":"Sutherland Global Services","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sutherlandglobal.com\/de\/search?query={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"acf":[],"jetpack_featured_media_url":"https:\/\/www.sutherlandglobal.com\/de\/wp-content\/uploads\/sites\/26\/859x507-WP-1057-Blog-new-site-hero-Hyperpersonalization-Retail.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/posts\/47911","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/comments?post=47911"}],"version-history":[{"count":9,"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/posts\/47911\/revisions"}],"predecessor-version":[{"id":52879,"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/posts\/47911\/revisions\/52879"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/media\/47914"}],"wp:attachment":[{"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/media?parent=47911"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/categories?post=47911"},{"taxonomy":"tax_service","embeddable":true,"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/tax_service?post=47911"},{"taxonomy":"tax_industry","embeddable":true,"href":"https:\/\/www.sutherlandglobal.com\/de\/wp-json\/wp\/v2\/tax_industry?post=47911"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}