Turn Every Experience Into an AI-Powered Revenue Moment
In communications, media, and entertainment, each interaction impacts revenue. The stakes have never been higher, and the margin for failure never smaller.
Sutherland combines sector expertise with human-in-the-loop AI to help leading CME brands retain subscribers and fuel growth.
- Every Experience Brings Human + AI: AI agents and human expertise deliver seamless experiences at every touchpoint.
- Every Network Decision Is Smarter and Faster: Real-time monitoring enables proactive subscriber protection.
- Every Outcome Is Measured: We link every engagement to telecom, media, and entertainment KPIs.
20–30%
Reduction in telecom, media, and entertainment cost-to-serve
+15–25
Pts NPS improvement across subscriber and audience experiences
76%
Of telecom and entertainment interactions fully automated
40%+
Digital adoption rate across telecom and media channels
98+
Languages supported natively for global media audiences
100%
QA coverage across every telecom, media, and entertainment interaction
How Sutherland Transforms CME Customer Experiences
We approach every interaction as a growth opportunity, delivering experiences with AI precision by people who understand communications, media, and entertainment.

Case Studies



Our Solutions
From subscriber onboarding to churn prevention, network outage response to content moderation, we transform every stage of the customer journey.
Insights-Led Transformation
Eliminate data silos to unlock unified insights, deliver personalized experiences, and maximize revenue opportunities.
Data and AI Security
Strengthen trust and resilience with AI-led data safeguards, proactive vendor risk management, and end-to-end security.
CX Engineering
End-to-end, we create and deliver meaningful digital experiences from omnichannel orchestration to front-end delivery.
Experience-Led Digital Transformation
Redesigning subscriber journeys around data, empathy, and commercial outcomes rather than just channel migration.
Insight and Design Labs
We design insight-driven customer and employee journeys to power next-gen enterprise experiences.
CX Journey Assessment
An 8-week diagnostic identifying high-ROI CX gaps across the technology customer lifecycle, with a prioritized transformation roadmap.
Digital Consulting
Strategic advisory for support, retention, and growth across tech businesses with Sutherland’s AI Success Stack.
AI as a Service (AIaaS) for CX
Deploy customer-centric AI apps, from Gen AI to multilingual chatbots, without costly in-house infrastructure.
Ad Sales and Operations
End-to-end ad sales support and operations services for media brands, maximizing inventory yield and reducing operational friction.
Contact Center as a Service
Human-led, AI-augmented, fully managed contact center operations with outcome-based pricing and global delivery.
Enterprise Technology Services
Build future-ready B2B environments with AI-powered service desks and scalable, agile support systems that meet CX KPIs.
Telco BPaaS
End-to-end BPS for network operators: customer interaction & onboarding, order management, billing, subscriber lifecycle, and revenue assurance.
Platforms
Partners
Frequently Asked Questions
How does Sutherland use AI solutions to help communications and media companies reduce subscriber churn?
How does Sutherland handle customer support during network outages or live event spikes?
Can Sutherland support subscribers across multiple languages from a single operation?
Why Sutherland
38+ Years in Connectivity & Content
Trusted by Fortune 500 Telcos, Internet and Mobile service providers, streaming giants, and sports media brands across the globe.
40+ Proprietary AI Platforms
HelpTree, Agent Success, CX360®, Translate AI®, Virtual Agent are proven at telecom and media scale.
Outcome-Based Contracts
Over 63% of our client partnerships are tied directly to KPIs. We win when you win.
234M+ Streaming Users Managed
We support four of the world’s largest streaming media companies. We know your subscribers.
Built for High-Stakes Moments
From live events to global launches. We scale instantly without dropping the experience.
Global Scale, Local Precision
70 delivery centers. 45+ languages. Operations spanning 144 countries.















