P&C carriers face mounting pressure from rising acquisition costs, scarce licensed talent, and inefficient legacy models. With 40–60% of customers still requiring human intervention, fragmented digital journeys are driving higher churn. To compete, leading firms are unifying sales and service into an AI-powered revenue engine.
Sutherland addresses these shifts by combining a vast pool of 1000+ licensed experts with agentic AI. This model optimizes the policy lifecycle, delivering faster quotes, higher conversion rates, and significant reductions in operating costs.
15%
Uplift in quote-to-bind conversion
20%
Improvement in policy holder retention
98%+
CSAT
3%
GWP uplift through analytics-led upsell and cross-sell
40%
Reduction in operating costs through right-shored AI-enabled delivery
Who We Serve
Personal Lines Carriers
Improve digital conversion while maintaining licensed expertise and conduct compliance. AI-powered acquisition funnels that convert without full human support. Retention intelligence that identifies lapse risk before it becomes a lost policy.
Small Commercial Insurers
Accelerate quote-to-bind and improve profitability on small commercial accounts — AI-assisted quoting, automated endorsements, and analytics-led upsell that makes small commercial as efficient as personal lines.
MGAs & Brokers
Scale servicing and endorsements without adding fixed cost. AI agents handling routine service requests. Licensed talent focused on complex cases and relationship management. Outcome-based commercial models that scale with GWP.
D2C Insurance Brands
Turn digital traffic into bound policies — AI-powered self-service for digital-first buyers, licensed agent support for the 40–60% who still need human assistance, and predictive routing that matches every prospect to the right channel.
Specialty Insurers
Support complex underwriting and servicing with domain-trained teams and analytics. Licensed expertise for niche product lines. AI agents for routine service, endorsements, and compliance communications.
Improve digital conversion while maintaining licensed expertise and conduct compliance. AI-powered acquisition funnels that convert without full human support. Retention intelligence that identifies lapse risk before it becomes a lost policy.
Accelerate quote-to-bind and improve profitability on small commercial accounts — AI-assisted quoting, automated endorsements, and analytics-led upsell that makes small commercial as efficient as personal lines.
Scale servicing and endorsements without adding fixed cost. AI agents handling routine service requests. Licensed talent focused on complex cases and relationship management. Outcome-based commercial models that scale with GWP.
Turn digital traffic into bound policies — AI-powered self-service for digital-first buyers, licensed agent support for the 40–60% who still need human assistance, and predictive routing that matches every prospect to the right channel.
Support complex underwriting and servicing with domain-trained teams and analytics. Licensed expertise for niche product lines. AI agents for routine service, endorsements, and compliance communications.
Our Solution Unifies
Meet Sutherland’s Sales & Service Agentic AI Workforce
We power the modern P&C buyer and service experience across:
✔ Omnichannel acquisition (web, mobile, social, SMS, email, agent-assisted)
✔ AI-powered self-service and digital quoting
✔ Real-time conversational AI (chat & voice)
✔ AI agent assist for licensed outbound sales
✔ Contextual cross-sell & upsell engines
✔ Service escalation with predictive routing
✔ Post-bind lifecycle engagement & retention programs
Sales & Distribution
Lead Qualification Agent
Customer Intent Prediction Agent
Upsell & Cross-sell Advisor Agent
Quote Recommendation Agent
Renewal Recommendation Agent
Servicing
Policy Admin Agent
Policy Compliance Agent
Channel Deflection Agent
Third-Party Communication Agent
Customer Service Agent
Case Studies


Our Technology & AI Foundation
Our Technology Partners Powering AI at Scale
Why Sutherland
AI-Orchestrated Performance
Licensed teams embedded with Agentic AI agents in every workflow to drive speed, precision, and compliance.
Licensed Expertise at Scale
3,000+ P&C experts and 1,000+ licensed agents managing over $50B in annual premium for global carriers.
Insurance-Native Platforms
A specialized tech stack, including CX360 and Robility, purpose-built to supercharge insurance workflows.
Right-Shored Delivery Excellence
Optimized mix of onshore licensed talent and offshore centers delivering a 30–50% structural cost advantage.
Outcome-Aligned Engagement
A true partnership model with fees linked directly to realized GWP, conversion lift, and CX performance.
Enterprise-Grade Scale
Proven reliability managing 30 million policies and 75 million insurance interactions every single year.







