Transforming Consumer Packaged Goods with Supply-Chain-First Digital Agility
CPG leaders are being asked to deliver availability, affordability, and brand choice—while absorbing volatility across demand, distribution, and cost-to-serve. To compete, you need end-to-end visibility across inventory movement and production, tighter control of expiry/obsolescence, and the ability to act on data in real time across partners and channels.
Sutherland works with leading retailers and CPG brands worldwide to deliver full-scale digital transformation—designing seamless omnichannel experiences, driving AI-powered personalization, enabling direct-to-consumer growth, and optimizing supply chains
3%
Reduction in expiry losses
2.8%
Increase in revenue
30+
Clients across 9 countries
160M+
CX interactions annually
3.4%
Improvement in working capital
40K
Global team of domain and technology experts
Introducing Sutherland Retail AI Hub
Smarter Decisions, Seamless Shopping & Stronger Customer Loyalty—Powered by Agentic AI
Our Solutions
Supply Chain and Inventory Intelligence
Order management, inventory analytics, and master data management to improve availability and cost efficiency.
End-to-end supply chain visibility and traceability with eSeal® and digital supply chain transformation approaches.
Retail Execution and Item Operations
Planogram design and shelf placement services using AI-powered visual validation, dynamic shelf planning, and virtual planogram testing.
Customer and Channel Experience
Omnichannel experience management and AI-driven personalization to deliver seamless interactions across loyalty, issue resolution, and engagement—supported by generative AI-powered virtual agents in 100+ languages for global scale.
Hyperautomation
Hyperautomation using Robility® and Extract.AI to automate paper-heavy, manual processes (Sutherland cites 60%+ time reduction and 98%+ accuracy) and enable faster decisions through cloud/data/analytics foundations.
Order management, inventory analytics, and master data management to improve availability and cost efficiency.
End-to-end supply chain visibility and traceability with eSeal® and digital supply chain transformation approaches.
Planogram design and shelf placement services using AI-powered visual validation, dynamic shelf planning, and virtual planogram testing.
Omnichannel experience management and AI-driven personalization to deliver seamless interactions across loyalty, issue resolution, and engagement—supported by generative AI-powered virtual agents in 100+ languages for global scale.
Hyperautomation using Robility® and Extract.AI to automate paper-heavy, manual processes (Sutherland cites 60%+ time reduction and 98%+ accuracy) and enable faster decisions through cloud/data/analytics foundations.
Why Sutherland
Trusted by Global Retail Brands
30+ clients across 9 countries, proven partner to industry leaders, driving scalable transformation.
Retail-Specific Expertise
160M+ CX interactions annually with deep domain knowledge and best practices.
Seamless Customer Experience
Design hyper-personalized, omnichannel journeys that boost loyalty and conversion.
Outcome-Based Partnership Model
With outcome-driven engagements, we align with what matters most, delivering measurable results.
End-to-End Transformation Partner
Sutherland brings together AI, engineering, and operations to continuously optimize retail workflows across commerce, supply chain, inventory, service, and CX—turning operational data into measurable business improvements.