In a rapidly evolving digital landscape, a leading global streaming company operating across 60+ countries faced a daunting challenge—disconnected legacy systems, multiple brands, and siloed CRMs that hindered efficiency and scalability. To thrive in this complex environment, they needed a transformation that not only streamlined operations but also enhanced customer experience through intelligent automation.
Sutherland spearheaded this transformation with a strategic approach centered on 3 major things:
- Automate
- Augment
- Analyze
By seamlessly mapping new systems to legacy infrastructure, we eliminated the need for redundant migrations while ensuring data integrity and operational continuity.
Our solution introduced self-service automation, allowing customers to resolve simple tasks effortlessly while AI-driven insights enhanced decision-making.
The result? A continuously evolving ecosystem that optimizes efficiency elevates customer interactions and empowers human expertise—delivering a future-ready streaming experience.