Shaping the Future of Travel, Transport, and Logistics

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Travel, transportation, and logistics are transforming fast, with higher customer expectations and tighter margins reshaping the landscape.

Sutherland powers this shift with end-to-end, domain-led digital solutions driven by cloud, AI, automation, and analytics. We streamline operations, personalize experiences, and optimize costs, all while aligning to real business outcomes. The result: smarter, faster, more resilient enterprises built for the future of movement and experience.

DIGITAL OUTCOMES DELIVERED

40%

Reduction in operational costs

70%

Improvement in collections

100%

On-time delivery

94%

Increase in sales

21%

ADR premium

60%

Cost optimization through automation

Who We Serve

Sutherland uses deep industry knowledge and innovative technology to help Travel, Transport, and Logistics businesses succeed.

Airlines

Airports

Travel, Hospitality, and Shared Economy

Transportation and Logistics

Aerospace and Satellite Data Analytics

Smart Transportation Engineering Services

Case Studies

Our Solutions

Our comprehensive digital solutions and capabilities cover the entire stack for different digital maturity levels, empowering a strong digital foundation, smarter operations, and personalized and differentiated offerings. For enterprises with a strong digital ambition, these solutions unlock the pathway to innovation, efficiency, and competitiveness in an increasingly digital world.

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Sutherland drives comprehensive digital transformation across Travel, Transportation, and Logistics (TTL) by orchestrating people, processes, and platforms to unlock new business models and improve operational outcomes. Through outcome-driven advisory, agile execution, and platform-led services, we enable a seamless pivot from legacy systems to future-ready digital architectures.

Key Capabilities

  • Experience-Led Transformation
    Harness deep Voice of Customer and Employee insights to design seamless CX/EX journeys and deliver end-to-end omnichannel transformation that elevates engagement and loyalty.
  • Hyperautomation
    Unleash powerful time and cost savings by integrating Robility®, Extract.AI, and BPA – automating paper-heavy, manual processes with over 60% reduction in time and 98%+ accuracy.
  • Digital Engineering
    Modernize core systems and unlock agility through cloud-native architectures, legacy transformation, and real-time IoT/OT integration for intelligent data orchestration.
  • Digital Acceleration Centers
    Co-create the future of transformation in dedicated innovation hubs—rapidly prototype, validate, and scale breakthrough solutions across industries and use cases.
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We reimagine customer experience across the traveler and shipper journey using intelligent automation, AI-led personalization, and experience engineering. Our Connect framework powers real-time, multilingual, and persona-based engagement across voice, email, social, chat, and mobile channels.

Key Capabilities

  • Omnichannel Experience Management
    Deliver seamless interactions across every stage – Reservations, Loyalty, Trust & Safety, and Issue Resolution – through unified, intuitive interfaces that enhance customer satisfaction and operational clarity.
  • Conversational AI & Multilingual Chatbots
    Engage customers effortlessly with generative AI-powered virtual agents that provide intelligent, context-aware responses in over 100 languages, ensuring global scale with local nuance.
  • Journey Mapping & Persona Insights
    Map end-to-end customer journeys across all touchpoints to uncover pain points, refine personas, and prioritize the most impactful areas for transformation.
  • AI-driven Personalization
    Leverage behavioral data and real-time analytics to trigger tailored, timely experiences – boosting engagement, conversion, and lifetime value through dynamic personalization.


Customer Experience (CX) & User Experience (UX) Optimization
Sutherland provides omnichannel solutions that streamline customer interactions across various touchpoints, including reservations, bookings, billing, and support. These solutions are designed to improve customer satisfaction and engagement, particularly in sectors dealing with sensitive cargo such as live animals, pets, and temperature-sensitive goods.

Digital Operations

Our platform-driven digital operations empower logistics and travel enterprises to scale with agility, reduce cost-to-serve, and deliver predictable service outcomes. We embed intelligence into back-end processes to optimize cost and performance.

Key Capabilities

  • Digital Operations
    End-to-end services across freight billing, order management, finance, and HR – driving efficiency, scalability, and faster time to value.
  • Intelligent Document Processing (IDP)
    Accelerate document workflows with Robility’s AI-powered OCR/ICR – automating complex, unstructured forms like Bills of Lading, Invoices, and Customs Declarations with precision and speed.
  • Freight Audit & Warehouse Operations
    Gain real-time visibility and control through automated warehouse processes, streamlined reconciliation, and integrated SLA/KPI tracking for performance you can measure.
  • Digital Supply Chain Monitoring
    Optimize logistics with IoT-enabled telemetry and predictive analytics – ensuring proactive condition monitoring, asset health tracking, and route optimization across your supply chain.

Supply Chain & Warehouse Operations Enhancement
Utilizing next-generation supply chain platforms and big data capabilities, Sutherland ensures efficient cargo management. Their solutions enable real-time monitoring of warehouses, proactive identification of potential issues like offloads or damage, and the implementation of corrective measures to mitigate risks.

Finance & Revenue Assurance
Sutherland’s advanced accounting platforms offer integrated solutions for revenue accounting, billing, invoice verification, audit, and claims management. By employing AI/ML analytical models, they assist in optimizing receivables and addressing revenue leakages, thereby enhancing financial operations.

End-to-End Cargo Digitization & Intelligent Automation
Through digital engineering services, Sutherland digitizes the entire cargo journey – from automated quote generation and booking to real-time tracking and claims processing. By leveraging technology and platforms, they help clients transform warehouse and finance operations, leading to improved efficiency and reduced operational costs.

Facility Management as a Service
Leveraging AI, IoT, and automation, Sutherland delivers integrated facility management for airports, ensuring seamless upkeep of infrastructure and passenger zones. From real-time monitoring of critical systems to predictive maintenance and smart environment controls, our solutions enhance operational continuity, reduce energy and labor costs, and elevate passenger comfort through intelligent, tech-driven orchestration.

Digital Applications

Sutherland delivers application modernization and custom digital solutions to address core enterprise needs in TMS, WMS, finance, and CX. Our low-code, API-ready platforms ensure fast time-to-value, easy integration, and scalable architecture.

Key Solutions

  • Robility®
    Automate complex workflows with speed and precision. Robility’s low-code interface and AI-driven capabilities make it easy to build, deploy, and scale, accelerating transformation with minimal IT dependency.
  • ServiceNext
    Streamline operations and accelerate service delivery with a modular intelligent automation platform that unites digital plumbing, agile workflows, and deep process intelligence for faster, smarter outcomes.
  • Partner Integration Ecosystem
    Enable real-time visibility and orchestration across the logistics value chain with integrated solutions for tracking, rate discovery, booking, and data exchange — built for 3PLs, TMS providers, and shippers.
  • Smart Inventory & Work Order Management
    Optimize logistics with AI-driven tools for inventory simulation, planning, and execution — empowering transport and warehouse operations with predictive intelligence and operational agility.
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Our foundational digital architecture is built to deliver resilience, scalability, and data-centric agility. Sutherland enables enterprises to unify IT/OT/IoT infrastructure, modernize their cloud and data stack, and adopt predictive intelligence frameworks.

Key Capabilities

  • Cloud-Native Infrastructure
    Scale with confidence through Azure-powered deployments, API integrations, containerized services, and elastic architectures built for resilience, agility, and speed.
  • Integrated Data Layer & Command Center
    Gain real-time visibility with unified dashboards that bring together enterprise, operational, and customer data.
  • Advanced Analytics & Data Fabric
    Unlock 360° intelligence with CX hubs, predictive models for asset health and churn, and advanced analytics to detect fraud and mitigate risk.
  • Cybersecurity & Regulatory Compliance
    Protect your business with secure-by-design platforms aligned to SOX, SOC, and global compliance standards — ensuring data security, governance, and peace of mind.

Data & Analytics
Sutherland’s advanced analytics capabilities enable clients to transform complex data into actionable insights. This empowers organizations to make informed decisions, scale strategic innovation, and mitigate risks, providing a competitive edge in the evolving digital landscape.

Why Sutherland

Experience-Led Digital Transformation

We put people at the center of innovation, designing omnichannel, seamless experiences that are as intuitive as they are intelligent. Our human-centric approach ensures every digital solution is aligned with real user needs.

Outcome-Based Engagement Model

We take full ownership across the entire life cycle — from design to deployment. Unlike firms that stop at implementation, 63% of our work is tied to client KPIs, ensuring we’re fully aligned and accountable for delivering real, measurable results.

End-to-End Partner in Transformation

We work across your entire value chain to drive agility and resilience. Our Digital Engineering and BPaaS models ensure rapid innovation paired with sustainable, continuous value and lower total cost of ownership.

AI-First, Automation-Driven Solution

We use AI and automation to help clients deliver hyper-personalized customer and employee experiences, boosting NPS by 43% and increasing employee satisfaction by up to 30%.

Trusted by Global Leaders

We build modular, reusable platforms that scale-as-a-service — and our experience with some of the world’s most iconic brands including 85+ BPaaS clients across ten industries reflects our expertise in delivering large-scale, platform-driven transformations.

Full-Spectrum Digital Capabilities

From AI and automation to advanced analytics and cloud engineering, our end-to-end capabilities empower organizations to modernize at scale – intelligently, securely, and efficiently.

Commitment to Innovation and Sustainability

We lead with purpose – embedding sustainability into our operations, such as transitioning to electric vehicles in our Kochi facility, while continuously investing in responsible innovation.

Testimonials

As the World’s first digitally native airline, to support Riyadh Air’s offer and order based modern retailing platform, we needed a revenue accounting platform provider with deep industry expertise and a collaborative approach.  The seamless deployment to date of Sutherland’s Altra® suite has exceeded our expectations. Working together with the Riyadh Air team throughout the process, the professionalism, technical expertise, and responsiveness of the Sutherland team has been exemplary. We would like to extend our appreciation to the Sutherland team for providing their platform, expertise, and support in enabling a smooth and successful go-live of our operations.

Nick Caine
Group Financial Controller, Riyadh Air

We selected Sutherland’s altraPRA for our revenue accounting processes in 2021. In collaboration with Sutherland’s responsive and knowledgeable support team, we successfully customized and developed a revenue accounting system that aligns with both our requirements and IATA standards. Today, altraPRA plays a key role in supporting efficient and reliable revenue accounting processes, significantly contributing to our operational success.”

Dr. Martin Fiedler
Head of Finance, Hahn Air

Sutherland stands out as a market leader in the Travel, Hospitality and Logistics industries for its focus on its industry-specific platforms, such as Sutherland altra®. Clients of Sutherland praise the firm’s long-term partnership approach. Sutherland was placed in Horizon 3 of our inaugural Travel, Hospitality and Logistics Horizon due to its focus on driving outcomes for clients by leveraging a strong industry-focused ecosystem.

Melissa O’Brien Executive Research Leader, HFS Research

You really are a world-class team. We are very proud of being your partner during this journey, and we hope to continue working with you.

Head of Revenue Accounting, COPA Airlines

Analyst Recognitions

Finance and Accounting Outsourcing

Placed in ‘Star Performer’ category in its 2023 Peak Matrix Assessment for Finance and Accounting Outsourcing

Placed in the ‘Horizon 3’ category of the HFS Horizons: The Best Market Leader for Travel, Hospitality, and Logistics Service providers 2023

Our Partners

Google

Collaborating to shape the future of technology for iconic brands worldwide.

Oracle

Providing comprehensive digital solutions to help clients succeed.

Microsoft

Delivering cutting-edge enterprise solutions for accelerating digital transformation journeys.

AWS

Consistently delivering innovation and tangible business value for clients.

SAP

Offering market-leading solutions for streamlining business operations and enhancing customer relationships.

Salesforce

Harnessing the power of CRM solutions to transform customer experience.

Adobe

Helping organizations create and deliver compelling digital experiences.

Servicenow

Enabling simplified digital workflows and enhanced service management capabilities.

Appian

Automating business processes via end-to-end AI automation tools.

Celonis

Tailoring solutions for optimizing business processes and achieving operational excellence.

UIPath

Unlocking the full potential of automation to drive agility and efficiency.

Snowflake

Helping transform companies into data-driven enterprises.

Zendesk

Empowering organizations to deliver exceptional customer support experiences.

Explore All Industries

Explore All Industries

Explore All Solutions

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Get in Touch

Thanks for reaching out!

We look forward to talking soon.