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How Experience Design Became a Game Changer in Healthcare

Today’s healthcare consumer experiences a world of increasing mobile, digital, and on-demand services. The proliferation of mobile devices partnered with social media, online reviews, and the general availability of information at any time means a consumer can research their best health options with a few simple clicks. This wave of ‘digitally empowered’ healthcare consumerism has caused disruption within the health insurance and care provider markets.