Case Study | Retail and Consumer Packaged Goods

Read how Sutherland used a collaborative digital strategy to help Petco create a seamless social customer experience & increase community user growth.

Services Business process services
Industry Retail and Consumer Packaged Goods
JUNE 19, 2019

Petco is a leading pet specialty retailer that focuses on nurturing powerful relationships between people and pets. Across international offices, Petco specializes in providing first-rate services for today’s pet parents. Part of that commitment to service is providing responsive social channels and a modernized support structure to address daily customer needs.



Integral to Petco’s leading-edge support system is the company’s engaged social presence, as more customers turn to online Petco communities for support.

With Sutherland, a collaborative digital strategy redefined Petco’s support capabilities, while providing an intuitive monitoring tool designed to create a seamless social customer experience.

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